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J&M
attend festivals and shows to try increase our customer
base and continue to raise brand awareness. The most notable
show we attend is the Good Food and
Wine Show. Last year we had fantastic reviews and
were featured in the Atlantic Sun.
More
recently our latest festival was the Klein
Karoo Arts Festival. Here again we were featured
in the local paper. Our vehicle fleet and events trailer
is designed in the same vibrant style as our stores. The
trailer is shown below at the festival.
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Nicollete Winnaar Newlands ezine winner 12th June 2009
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Famous
Sea Point biltong duo make sure their beef will
live on.
The
Atlantic Sun
Alexi
Hadjidakis of Geotina and new owner of the Joubert
and Monty Famous Biltong brand, pictured
here at last week’s Good Food & Wine show at
the Cape Town International Convention Centre, with
Chris Joubert and Monty Montandon.
<
Click on image to read the article
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With
Natalie Becker...
18
December 2008 - Cape Town Shopper
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So
is it "No-bite" or an extra portion of biltong?
12:25PM,
Thursday, 29 Mar, 2007
- sportsblog24.com
Righto,
so after sugerboy Malinga and the Protea’s had us munching
on our fingernails during the week, it is time to focus
on the rugby again. And given the fixture list this weekend,
we are probably in line for a few more cliff hangers – so
best you employ the service of that vile tasting “No-bite”
nail varnish, or my personal favourite - head to the local
Joubert and Monty for an extra large portion
of the toughest biltong you can find!
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Travel
Guides - Cape Town Shopping (Frommer's Review)
This is one of the best places to sample good biltong; try
a bit of kudu and beef -- ask for the latter to be slightly
moist and sliced. ”
Read
the review
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The
World's Strangest Street Food
BILTONG
Capetown, South Africa
Introduced
by Dutch Voortrekkers who colonized and traveled
across South Africa in the mid-1800's, biltong—jerky
made from the dried meat of exotic local fauna like
ostrich, springbok, and kudu—is now sold in packets
at Capetown market stalls, at roadside gas stations,
and in supermarkets. The meat, which is cured in
apple cider or malt vinegar and then rubbed with
spices (usually black pepper, coriander, brown sugar,
and garlic), is addictively salty and chewy. It's
also tough enough to withstand a nuclear holocaust
(or at least a long flight layover).
Where to find it: Joubert & Monty's
Biltong has several stalls around the city,
including at the Clocktower Center along the Victoria
& Albert waterfront.
Read
the article
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Rugby
beefs up sales of biltong
November 25, 2004 -
Business
report
By
Dirk De Vynck
Cape
Town - The biltong trade has grown into a huge industry
in the past few years, leading to shops and kiosks opening
up in shopping centres across the country.
"The
mushrooming of the industry can also be attributed to the
relatively high margins that can be earned on biltong sales,
especially relative to other meat products."
On
average, the margins were about 20 percent above those of
other meat products, although there were shops where the
margins were up to 50 percent higher.
There
is also a very close relationship between biltong sales
and sport, especially rugby.
Chris
Joubert, the managing director of biltong enterprise Joubert
& Monty's (J&M), said that on a rugby test
day it was not out of the ordinary to double biltong sales…
Biltong
profits
May
23, 2003 - Business
report
Whether
it's beef, chicken, ostrich or turkey, biltong is booming.
We
all know South Africa is mad about it, but is it a profitable
business?
Joubert
& Monty's, based in Observatory, recently celebrated
its success as the most profitable kiosk, area for area,
at Cavendish Square in Claremont.
The
biltong barrow at Cavendish's main entrance beat more than
200 shops in the upmarket shopping mall.
Andrew
Billington, general manager of Joubert and Monty's
says there may be a lot of competition, but there's enough
demand to go round.
The
business employs 36 people at 14 sites across the Western
Cape.
"You
have got to have a viable location for this business. People
need to understand the needs and requirements of a retail
shop.
"We
look at ideas like chicken biltong and develop them. Flavouring
and consistent quality make this business," Billington
said.
Asked
why the company's biltong trade continues to grow, Billington
said: "It's quality of product, pure and simple."
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